27th June, New Delhi: ScoopWhoop Media, today announced the appointment of Vinay Gupta as Senior Vice President, Technology. He will be responsible for transforming user experience, innovation in adtech & powering data-driven content.
He has over 13 years of experience in Technology and Innovation roles across industries. Vinay was previously with ShopClues.com as Director Engineering where he spent over 5 years and played an instrumental role in building world-class systems and implemented search and web services. Besides ShopClues.com, he worked with Bestylish.com, ELI Research, Mind Solutions & Royal Datamatics.
Commenting on the announcement, Sattvik Mishra, CEO & Co-Founder, ScoopWhoop said, “Our next phase of growth includes driving greater value for consumers & advertisers across our key owned platforms. Vinay’s knowledge, experience & innovation-first mindset will be critical to our ambitions. We’re excited to see where his talent can take us”.
Speaking on his new role, Mr. Vinay Gupta said, “ScoopWhoop is an outstanding growing company, and I am thrilled to join the team. My mission is to scale up the technology and innovation and solve the ecosystem challenges that exist in conducting business in media platform to transform advertisers and user experience.”
Founded in 2013, ScoopWhoop is India’s most exciting youth media platform for social news & entertainment largely appealing to the 16 – 35 demographic. About 30 million unique users visit the website monthly and it’s widely considered to be India’s most popular social content brand with over 250 million video views and over 400 million content views across social media per month.
Apart from the flagship portal, ScoopWhoop, the company has multiple properties that include ScoopWhoop HIndi (ScoopWhoop’s Hindi publication), Vagabomb (a go-to publication for the modern Indian woman), OKTested (a youth-oriented channel for challenges, ties and other game shows) and Unscripted (a video platform for interesting and untold original stories from around India). ScoopWhoop also has an online Shop with quirky and fun merchandise that reflect the unique ethos of the ScoopWhoop brand.
For further information contact
Garima S; [email protected] ; 9999003701