India’s top e-commerce firm Flipkart announced its much-awaited membership program, Flipkart Plus a couple of weeks back. The Flipkart plan is finally live now, and it will directly go against Amazon’s much successful Prime membership plan.
The Flipkart customer loyalty program, Flipkart Plus is live now and users can now avail the membership straightaway.
The Flipkart Plus membership plan is absolutely free which comes loaded with premium benefits and exclusive rewards. The plan offers free faster delivery, early access in flagship Flipkart sales, extra rewards for every purchase and more.
Flipkart Plus, The Freemium Flipkart Membership Plan!
Unlike Amazon Prime, the Flipkart Plus customer loyalty program comes free and you can earn benefits when you make any purchase. No additional charges, but extra benefits with every purchase you make at Flipkart. You will get free deliveries, exclusive benefits, early access, priority customer support and more.
Interestingly you will get a chance to rewards for all your purchases in the form of Flipkart Plus coins.
You can redeem the Flipkart Plus in the form of offers on Flipkart partnered stores on food, beverages, entertainment, travel or against any purchase on Flipkart in the future.
How To Get Flipkart Plus Membership?
The Flipkart Plus membership cannot be purchased. To enroll for Flipkart Plus, you need to collect Flipkart Plus coins and exchange it for the no-fee Flipkart membership program. You have to shop for a minimum of Rs 250 to earn one coin. You cannot earn more than 10 coins per order.
The Flipkart Plus membership plan can be exchanged for 50 coins, though for selected users the membership plan is available for zero coins. You can keep earning Flipkart Plus coins for other offers in different categories.
As a part of Flipkart Plus program, the Walmart-owned company has partnered with Hotstar, Zomato, MakeMyTrip and Café Coffee Day.
You can use the Flipkart Plus coins against any order at the Flipkart partner platforms. Also, as a Flipkart Plus member you will get faster and free deliveries, exclusive discounts and other additional rewards.
Instant Rs 400 Discount On Flights, Rs 100 Off On Movie Tickets
As a Flipkart Plus member, you can enjoy a host of benefits. Apart from additional benefits on Flipkart, you can enjoy multiple offers and rewards at Flipkart partner platforms.
The Flipkart Plus membership plan offers –
- Instant discount of Rs 400 on Flights via Ixigo
- 1+1 beverage discount on Chain Point
- Upto Rs. 100 on BookMyShow
- Free beverage on a minimum order value of Rs 449 at Cafe Coffee Day
- Free Flipkart voucher worth Rs 1000
- MakeMyTrip gift card
- Free annual subscription on Hotstar premium with 50 Flipkart Plus coins
Challenge For Amazon Prime?
The Flipkart Plus customer loyalty program is a well-planned strategy to take on on Amazon Prime. It’s the second attempt of Flipkart to try out a customer membership plan. Flipkart First was the home-grown e-commerce player’s first try, but it failed against Amazon Prime.
The Flipkart Plus membership plan will give Amazon Prime a tough fight and will help Flipkart to boost up the sales as well.
Check Out: Full In-Depth Comparison Between Flipkart Plus & Amazon Prime