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Tag: Ubisoft

Despite pandemic, gaming is well-positioned to withstand recession

Efforts to slow the spread of COVID-19 have led to a global economic downturn, but the gaming industry is booming. With hundreds of millions of...

Google Cloud launches Game Servers, a managed cloud backend for games

Google Cloud today announced the beta launch of Game Servers, a managed service that provides game developers with the usual backend services for running...

Drilling deep on how to monetize esports

Monetizing esports is still a work in progress. The idea of watching people get paid to play games seemed far-fetched not long ago. But...

Rainbow Six: Siege’s Operation Wind Bastion heroes are now playable

Fans of Tom Clancy’s Rainbow Six: Siege can begin playing as the new operators Nomad and Kaid today. Operation Wind Bastion is live now...

Rainbow Six Siege: Hands-on with Season 4’s Operation Wind Bastion

Ubisoft‘s Tom Clancy’s Rainbow Six Siege is starting out its Year 3 Season 4 content with a new update dubbed Operation Wind Bastion. This kind...

PlayStation rides roughshod over other gaming brands for October TV ad spend

PlayStation has been spending big on marketing, and yet for October, it upped its TV advertising budget for October, spending an estimated $28 million....

How esports can use new monetization models to reach new heights (VB Live)

In 2017, the esports audience boomed, reaching 143 million viewers both live and on platforms like Twitch. Viewership for last year’s League of Legends...

For Honor passes 15 million players

Ubisoft announced today that For Honor has reached 15 million players. The multiplayer fighting game launched on February 14, 2017 for PlayStation 4, Xbox...

Assassin’s Creed: Odyssey — how you’ll battle mythical creatures and fight massive battles on land and sea

I played a long preview of Assassin’s Creed: Odyssey, and it gave me a good feel for what the massive new installment in the...

The DeanBeat: Why outsiders see us better than we can see ourselves

When I learned that Ghost of Tsushima, an authentic samurai swordfighting action-adventure game, was under development at Bellevue, Washington-based based Sucker Punch, I did...
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