Market researcher Newzoo expects the esports market to generate $1.7 billion in 2021. Call of Duty: World League is the official esports organization for Activision Blizzard’s massive shooter franchise, which releases a new entry every year (which is then consistently that year’s top selling game in the U.S.). In terms of total earnings from prizes, Call of Duty: WWII (last year’s entry in the series) is the No. 8 ranked esports game., according to E-sports Earnings.
Call of Duty: Black Ops 4 just came out for PlayStation 4, Xbox One, and PC on October 12. It will be the focus of Call of Duty’s future esports action, including the CWL Las Vegas Open that starts on December 7. That event will have a $6 million prize purse, the largest in the league’s history.
“The addition of Johanna to our leadership team demonstrates our commitment to maintaining a world class organization with the objective of further expanding our shared vision in esports,” said Pete Vlastelica, president and chief executive officer of Activision Blizzard Esports Leagues, in a press release sent to GamesBeat. “Johanna has a proven track record throughout her tenure with the NFL of leading key business initiatives and driving fan engagement. She is a great addition to our organization and I look forward to working with her in her new role.”
Source: VentureBeat
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