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Baidu leads $300M investment to bring its search smarts to elevator...

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China’s largest search engine Baidu is getting an offline revenue boost after it led a $300 million strategic round in Xinchao Media, a company...

Bridging the online and offline marketing gap (VB Live)

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There are three inviolable rules that every marketer holds sacred: 1: Keep your message relevant to the consumers you need to connect with. 2:...

Strengths & Weaknesses of Internet Marketing

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The Internet has become a prevalent part of our daily lives, so it is not surprising that web-savvy companies are cashing in. Being able...

Never Underestimate The Cost of Poor Reputation

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Taking care of online reputation is super important for literally every business. If you start one, you want to reach as many potential customers...

What’s your #status? Make one with DigiBaapp

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With the advent of the digital era, this question no longer seems to be only related to one’s relationship inquiry. From a newbie to a...