Image is as important as your Content on the web.
Whether you are a blogger or an online content developer, you have to optimize your images accordingly to make sure that they comply with the standards of SEO. If you are writing anything on the web, then chances of not putting a picture in your article will never let your source rank higher. So if you put pictures on your Content, then you are adding the maximum exposure of your Content and also putting some effort into the on-page SEO techniques. The image brings life to an article.
According to new reports, it has been noted that around 30 people who were asked about images on Content, 25 of them said that yes, images related with Content makes the whole article worth a read.
Graphics is a fantastic line of work, so always make sure that you include it in your article. With graphics, your item is like a spice less food. It will taste bland and boring with just the salt added to it.
What are the image SEO techniques to learn for your Content?
Here are some of the best image SEO tips you need to learn to make sure that your content is already ranking in the market.
Step 1- Finding the right image
Well, here is the crucial step which lies here. Are you putting up a picture of a gaming concert when you are just writing a simple article about an entertainment site? Well, then my friend, you are entirely doing it wrong. You have to find the right image for your Content. There are so many better images that you can use other than stock photos. Stock photos are dull, and you don’t want the readers to laugh off when they are reading your article and sees a guy placed in a completely white background.
Step 2: Make sure of a file name
Word press does have a source to tag the file name from where you are uploading your image. So if you want, then you need to choose the right type of file name of saving all kind of images that you will later use in your Content.
Step 3: Use the Alt Tag
The Alt Tag, or the image alternative tag is the original key of image SEO here. Alt tags explain the image when it takes double time to load on your screen. For example, if you are scrolling to a site and see some source of data instead of the image, it is the alt tag described right there for you. The alt tag is used automatically when you are doing WordPress. But if you are coding, then you have to put it in manually.
Step 4: Choose the correct format
Here comes the million dollars question, what type of image format do you want to include inside your Content? Make sure that your image is JPEG. PNG images do have the tendency to shrink, and they might appear blurry. On the other hand. JPEG images can help you to manage the clarity of the image and keep it visible for you. PNG is also used if you want to keep the background transparency. JPEG is mostly used for the web. SVG is mainly used when you are trying to make icons and caption related images.
Step 5: Crop your image
You don’t want a large image to be present in your Content. It might block out all the Content that you have, and this, in turn, can cause your readers to leave your site immediately. Always crop out the image and optimize the size that it is originally from. Make sure that the cropped image is shown on your Content. Reducing the file size of your image will help your readers to scale it during the time of reading your Content.
Step 6: Place your image in the Content
Now, this might be a hard part to understand but let me explain to you in details. If you follow popular sites, then you will see that the images are always placed where they are the most relevant. For example, if the Content is talking about adventure activities, the camping image needs to be put where the Content for camping is mentioned.
Step 7: Don’t use copyright images
We have talked about the usage of pictures in Content, but one thing you have to keep in mind that using copyright images might cause your Content or your website to be pushed into the blacklist. You surely don’t want that, especially if you’re going to know by a lot of readers out there. Use the right images for this source. Make sure that you use sites like Unsplash or Pixabay for choosing your images.
These are the primary image SEO tips and techniques you need to keep in your mind while drafting a content. If you specialize in them, then you will become the master blogger you always wanted to be.