Investment by Inventus India and KITVEN will support the company as it gets set to roll out a slew of smart multi-functional products
This development caps what has been an excellent twelve months for Team BluArmor. Over the past year, the team has successfully launched best-in-class hardware and software products targeted at rider-comfort and established a strong distribution chain in the domestic and international market.
BluSnap, the first product in the BluArmor range, is the world’s first snap-on cooler that retro-fits to existing full-face motorcycle helmets. In addition to cooling the air by up to 15 degrees, BluSnap blocks dust to provide cool, clean air for the two-wheeler rider. Riders can also bid farewell to expensive pin-lock visors using BluSnap’s quick de-fog option. True to their motto of “Build in India, Make for the World”, BluSnap has now been successfully sold in over 10 countries spread over 4 continents.
The company has also launched the ‘BluRydr’ travel companion app that auto-creates shareable travel stories. Using the route you take, the places you stop, and the pics and videos tagged to those places, BluRydr creates a travelogue that you can easily share with your friends. ‘BluRydr’ is a free download available on the Google Playstore.
Commenting on the development, Mr PK Sundararajan, CEO & Founder, BluArmor said, “We are very excited that Inventus India and KITVEN are joining us for the next phase of BluArmor’s journey. We have a slew of feature-rich products in the pipeline and this capital will enable us to rapidly bring them to market, expand quickly and strategically, and deliver on our vision around the world.”
Mr Samir Kumar, Managing Director, Inventus India said, “In hot countries like India, Taiwan, etc. which have large 2-wheeler populations, riding with a helmet can be extremely uncomfortable. We believe PK’s strong tech and business abilities, supported by a group of passionate bikers is capable of creating a successful smart 2-wheeler accessory company. We’re excited to be partnering with this team.”
Source: BW Disrupt