Top 10 Unicorns In Austria
Unicorns: There have been more than double as many Austrian start-ups in the last year due to the growing business spirit and an ever-growing presence of venture capital. A hotbed for start-ups in Austria is Vienna, the country’s capital. Many Austrian start-ups have benefited from this blend of factors.
1. PlanRadar
In the construction and real estate industry, PlanRadar provides a SaaS solution for documenting and communicating projects.
Dolinsek founded PlanRadar in 2013. He discovered that digitalization can radically improve the efficiency of processes as a construction manager in Central and Southeastern Europe.
Plans and models can be shared in real-time with team members and contractors with PlanRadar, which allows users to record, process, and analyze data. Taking care of snagging, inspections, and reporting can save users up to seven hours per week.
Planning, architects, building companies, facility managers, and other users in the construction and real estate industries use PlanRadar throughout the building lifecycle. In the European market, we currently operate 11 offices.
PlansRadar, a Vienna-based company that digitizes real estate and construction projects, raised €30 million in March. A $70 million fundraising round has been led by Insight Partners and Quadrille Capital for the Austrian startup, which provides documentation and communication for construction and real estate projects.
Many existing investors, as well as new investors, contributed to the round, including Headline, AWS Gründerfonds, Berliner Volksbank Ventures, and Cavalry Ventures.
In addition to that, PlanRadar claims that this is Austria’s third-largest Series B. One of my European city surveys mentioned Austria as an emerging tech hub.
In addition to the U.S., PlanRadar plans to open offices in Australia, the Gulf Cooperation Council (GCC), Southeast Asia, and Latin America. Over the next 12 months, the company plans to double its global headcount and increase R&D investments.
With over 14,500 users across 60 countries, PlanRadar’s customer base has more than doubled since launching in Vienna, Austria, in 2013. With offices in Vienna, London, Amsterdam, Moscow, Paris, Madrid, Milan, Zagreb, Warsaw, and Bucharest, it has launched 10 new markets across Europe and Russia since 2020.
In a statement, PlanRadar co-founder and CEO Ibrahim Imam said: “We are committed to improving building and construction operations globally.”
PlanRadar, the global construction and real estate industry’s digital future, is poised for immense growth, according to Thomas Krane, principal at Insight Partners.
The competition for PlanRadar includes Bluebeam Revu, Autodesk Construction Cloud, Procore, and IBM’s TRIRIGA.
Company overview
| Legal Name | PlanRadar |
| Industries | Android, iOS, Real Estate, Building Maintenance, Collaboration, Architecture, Task Management, Construction, SaaS, Software |
| Founder(s) | Clemens Hammerl, Domagoj Dolinsek, Constantin Köck, Ibrahim Imam, Sander van de Rijdt |
| Founded Date | 2013 |
| Total Funding Amount | € 31,200,000 |
| Investors | 6 |
2. Tractive
Guidepost Growth Equity led an investment round that provided $35 million in growth funding to Tractive, the world’s most trusted GPS device for tracking pets round-the-clock. Over 400,000 active subscribers across 175 countries are currently using the company’s industry-leading pet tracking device, which will see the investment accelerate innovation and adoption.
The company’s board of directors will be joined by former Ancestry and Lynda.com executive and Guidepost General Partner Chris Cavanagh. It was the first investment Tractive had received since selling devices in 2013, when it began selling devices. Attila Balogh, the former Chairman, and CEO of Partner in Pet Food, also invested in the company.
Tractive has updated its GPS tracker for dogs and cats to provide improved battery life. In addition, with new software that utilizes WiFi, Tractive provides owners with a 5x longer battery life when pets are at home.
It comes at a time when Tractive’s U.S. market is expanding. By 2021, Tractive expects the U.S. to be its largest market after launching its LTE Dog Tracker in July 2020. Tractive is using its new funding to accelerate its growth plans. They will attract customers and develop products, pursue new partnerships, and add key personnel to oversee U.S. growth. EVP of North America Andrew Bleiman joins Tractive, while VP of Marketing Martin Theissen joins from Trivago as SVP.
Tractive has built a reputation for finding missing dogs and cats in a wide range of geographies around the world. Each year, approximately 10 million dogs disappear in the U.S., and 34% of owners lose their dog or cat. When your pet goes missing, Tractive recognizes that it is stressful and frightening for the pet owner; every moment counts. The solution Tractive provides is industry-leading GPS live tracking that is unrestricted in the distance. As a result, owners can quickly locate their pets wherever they wander, thanks to its two-to-three second refresh rate, which is faster than any other pet tracker available today.
Using Tractive is like giving your pet a seatbelt. But, Michael Hurnaus, CEO and co-founder of Tractive, said, “it provides coverage when and where it’s needed.” “Tractive provides up-to-the-second data and is designed to empower pet parents to care for their animals no matter what they are doing – tracking a dog or cat that slipped out of their yard or monitoring activity levels to reduce obesity risks.”
With Tractive, you can track activity and fitness, set a virtual fence, receive alerts, and track GPS live to follow. In addition to capturing data on a pet’s activities, sleep, and motion, the device can provide pet owners with information about any potential health concerns. Tractive subscribers will receive early warnings if any irregularities are detected, allowing them to contact a vet if necessary. To monitor the most relevant general health metrics for dogs and cats, the Tractive team works closely with vets and researchers.
As well as providing roaming services on 600 mobile operator networks, Tractive has established partnerships with multiple carriers across the United States. In these remote areas where pets can quickly become lost, this technology removes virtually all geographic limitations and enables tracking.
With 175 countries using Tractive, it’s the world’s top-rated tracker. The Pack, a popular Amazon Original Series, resulted from this combination of factors. A total of over 400,000 active subscribers make up Tractive’s subscriber base, making it the largest subscription provider on the market. In addition, subscription businesses in the U.S. consistently achieve comparable retention rates.
In the animal health technology sector, we can apply our knowledge and experience to help the company achieve its potential. Tractive is a world-leading organization with an impressive leadership team, a compelling vision, innovative products, competitive roadmaps, and exceptional customer retention rates.
The Tractive team’s accomplishments and Michael’s leadership have impressed me for many years, Attila Balogh said. In addition to ensuring their pets’ safety, Tractive allows owners to stay on top of their pet’s location and activity level, easing the owners’ minds.”
As a result of the passion of a group of Austrian entrepreneurs, Tractive was founded in 2012 as a platform to prevent pets from being lost. They specialize in developing wearables, apps, and pet technology. The company uses its extensive pet data and expertise to deliver a better world for dogs and cats through its GPS trackers and the Tractive GPS app.
Company overview
| Legal Name | Tractive |
| Industries | GPS, Software, Pet, Wearables |
| Founder(s) | Michael Hurnaus, Michael Tschernuth, Michael Lettner |
| Founded Date | 2012 |
| Total Funding Amount | $37,687,997 |
| Investors | 5 |
3. Tricentis
In addition to McKesson, Accenture, Nationwide Insurance, Allianz, Telstra, Dolby, and Vodafone, Tricentis has more than 2,100 customers. The company employs around 1,000 people and generates about $110 million in revenue annually. An investment of $165 million by US VC Insight Partners in 2017 made the company its largest shareholder. In addition, as part of its local research and development process, Tricentis has acquired a second Israeli company after purchasing TestProject in 2019.
In 2006, Mercury was sold to HP for $4.5 billion, and Perforce acquired Perfecto for $200 million, a lucrative market for Israeli companies. In addition, the Austria-based Tricentis has acquired Testim for $200 million, making it the latest company to join that enviable list.
As part of Tricentis’ AI-powered continuous testing platform, Testim has developed an AI-based SaaS test automation platform. Oren Rubin founded Testim in 2014, and it employs about 60 people, including 35 employees at its Tel Aviv headquarters, which will become part of Tricentis’ team. As of now, SignalFire, Meron Capital, Lightspeed Venture Partners, and NHV have invested $18 million in Testim.
Tricentis’ existing SaaS offerings will be enhanced and strengthened by Testim for customers seeking flexible consumption models and cloud-based testing capabilities. We offer our customers the choice of self-hosted or SaaS products based on consumption-based pricing or an annual subscription model. In addition, they can meet customer needs by mixing and matching product capabilities via a standard data model and cross-product integrations.
Kevin Thompson, Chairman and CEO of Tricentis, said Tricentis is committed to delivering high-quality, high-performance, and highly secure applications to customers in all industries. As a result of our addition of Testim, we have expanded into SaaS and DevOps space even further.”
By automating the process of authoring and improving tests, troubleshooting tests, and handling test diagnostics, Testim’s AI-based testing speeds up the delivery of applications by reducing testing time and accelerating application development. In addition, Testim’s self-healing algorithms maintain test stability and automation resilience as development teams iterate and the application evolves.
Company overview
| Legal Name | Tricentis |
| Industries | Artificial Intelligence, Enterprise Software, Information Technology, Quality Assurance, Software, Virtualization |
| Founder(s) | Franz Fuchsberger, Wolfgang Platz |
| Founded Date | 2007 |
| Total Funding Amount | $172,000,000 |
| Investors | Wipro Ventures and Insight Partners are the most recent investors. |
4. GoStudent
With a valuation of $3.5 billion, GoStudent is the most valuable EdTech company in Europe. Founders Felix Ohswald (CEO) and Gregor Müller (COO) founded GoStudent in Vienna in 2016. Students in K-12 can access video-based tutoring through GoStudent’s platform, which allows them to pay for it. This rapidly growing platform has already received over $669 million in investments from Prosus Ventures, SoftBank Vision Fund 2, Left Lane Capital, Coatue, and DST Global. In addition, following the acquisition of FoxEducation by GoStudent in 2021, Seneca Learning and Tus Media Group became available in 2022. Globally, GoStudent serves more than 11 million students each year.
EdTech unicorn GoStudent has announced its US expansion, with headquarters in Austin, Texas, in its quest to become a world leader in education. Following GoStudent’s successful soft launch in November 2021, the company is ready for launch in Spring 2022. Up to 50 million K-12 students might be able to take advantage of GoStudent’s online tutoring programs. GoStudent offers an assortment of membership options based on each session’s length and intensity level. There are 23 markets in which GoStudent operates, including Latin America, Europe, Canada, Turkey, and numerous countries in Latin America and Europe.
GoStudent’s goal is to provide affordable, bespoke, one-on-one tutoring for millions of families in the US and help prepare children for standardized tests such as the SAT. The company also provides tutoring and interest-based learning support. GoStudent’s online platform allows tutors to deliver tutoring remotely and via video. In addition, you can schedule lessons and share feedback on this platform.
Laura Warnier, GoStudent’s Chief Growth Officer and responsible for driving the company’s global expansion, says there are more than 50 million students between six and 18 years old. Our entry into the US market has encountered favourable market conditions. Due to the high number of top universities and students working side jobs during their studies, Warnier said. In addition, online tutoring will be welcomed in many rural areas, for example, where access to quality physical tutors is limited and where online tutors are already trusted and established. All of these factors make for an exciting launch in the US.”
More than 65 per cent of surveyed US parents paid an average of $68 per session for one-on-one tutoring in the past 12 months, according to a recent study by GoStudent. On the other hand, GoStudent typically charges $41 for each lesson, which is 40 per cent less than the average price in the US. The goal of GoStudent is to unlock the potential of all students by providing them with high-quality education through online solutions and reasonable rates, thereby democratizing education,” says Felix Ohswald, co-founder and CEO.
Known for his success in building a foundation for successful software and tech start-ups, Sam Best, an experienced sales expert with extensive experience in hyper-growth environments, was named to launch the US market in January 2022. “We are convinced that Sam is an ideal cultural fit for GoStudent, as well as an experienced leader with an ability to motivate his team,” says Laura Warnier.
Austin, Texas, is the new home of the EdTech unicorn, which will become part of the exciting start-up environment in the city. In addition to more than 7,000 high-tech companies, the city has 100 incubators, accelerators, and coworking spaces. Austin’s rich talent pool is an important strategic consideration when choosing a location.
Over one-third of the city’s population is between 25 and 44 years old, and it has the fifth highest percentage of college-educated adults. Sam Best, US Manager at GoStudent, says the company is seeking to bolster its US tutoring market presence by hiring bright and diverse employees. Austin has a lovely talent pool full of multifaceted individuals, which makes it very promising for us to attract talent that fits our culture.”
Company overview
| Legal Name | GoStudent |
| Industries | Apps, EdTech, Continuing Education, Education |
| Founder(s) | Felix Ohswald, Moritz Ohswald, Gregor Müller |
| Founded Date | 2016 |
| Total Funding Amount | $100,662,844 |
| Investors | 7 |
5. Emarsys
In addition to Samsonite, Wizz Air, Karl Lagerfeld, and other companies, Emarsys provides its unique marketing platform for over 1500 marketing networks and eCommerce sites. In addition to its global presence in more than 13 offices, the Austrian company was founded by Israeli entrepreneurs and employs 800 people.
The acquisition of Loyalsys by Emarsys allows marketers to take customer retention and loyalty programs a step further with a better and more personalized customer experience. Emarsys’ founder and director of innovation, Hagai Hartman, said: “Retaining customers and optimizing their value has never been more important.
Company overview
| Legal Name | Emarsys |
| Industries | Analytics, B2C, Marketing Automation, SaaS, Software |
| Founder(s) | Daniel Harari, Hagai Hartman, Josef Ahorner |
| Founded Date | Sep 1, 2000 |
| Total Funding Amount | $55.3M |
| Investors | Emarsys is funded by Vector Capital. |
6. Loyalsys
Yaniv Kaspi and Michael Fisch founded Loyalsys in 2018. A support and development office is located in Israel, and the company is incorporated in Austria. Brands use Loyalsys to drive brand-to-customer collaborations, retain customers, and maximize marketing budgets by offering loyalty programs and membership clubs. Many additional developers are expected to be recruited for the Israeli office following the acquisition.
Yaniv Kaspi, one of Loyalsys’ founders, says: “We are delighted to be joining the Emarsys family. We look forward to collaborating with the SAP software giant from the beginning.”
In the wake of COVID-19, many brands have been scrambling for marketing tools that will assist them in providing the best customer experience while further strengthening their brand-customer relationship. To maximize customer loyalty, brands need marketing solutions that provide actionable insight into the customer experience to increase customer retention. This merger of customer experience technologies allows both brands and communities to boost customer loyalty through personalized marketing experiences.
The acquisition of Loyalsys by Emarsys follows the success of their cooperation in business and technology, according to CEO Ohad Hecht. The most advanced platform available on the market will allow us to fulfil our customers’ needs one step further.”
The Israeli Amarsys were originally Israeli Loyalsys. The scope of the purchase was not disclosed, but People and Computers learned that it amounted to tens of millions of dollars. Two weeks ago, SAP acquired Amarsys for about half a billion dollars.
Amarsys provides a marketing platform that is used by more than 1,500 retail chains and e-commerce sites, including Samsonite, Wizz Air, and Karl Lagerfeld. The company has 800 employees worldwide with more than 15 offices, including in Israel. The acquisition is expected to close in the last quarter of 2020, in parallel with the acquisition of Amarsys by the German software giant. Amarsys helps brands improve their business results through omnichannel marketing strategies. The company combines AI technologies and a data platform Customers (CDP) to enable marketers to build marketing and sales channels tailored to the brand’s customer profile in a measurable and results-oriented manner.
Amarsys, which to date has raised about $60 million, was established in 2000 in Vienna. Its founders are daniel Harari, an Israeli-Austrian who has already left the company; Austrian Joseph Aharoner, the fourth generation of the family of the founder of the Porsche Automobile Corporation, who is also the company’s main shareholder and chairman; and the Israeli Hagai Hartman, who served as CEO until 2016 and currently serves as the company’s Chief Innovation Officer.
Loyalsys was founded in 2018 under the leadership of entrepreneurs Yaniv Caspi and Michael Fisch. The company is incorporated in Austria and has an office in Israel, where support and development teams are based. Loyalsys enables the creation of rewards programs and loyalty clubs to drive collaborations between brands and customers. This is to better retain customers and achieve maximum value from each customer. Levialsys’ solution is made possible by leveraging the capabilities of the marketing platform, Taking retention and rewarding capabilities to the next level, personalized, automated, and easy to operate. Following the acquisition, the company intends to recruit additional development personnel for the Israeli branch.
In recent years, there has been an increase in the adoption of technologies from the marketing world (Martech) that allow brands to create a personalized online and offline experience for their customers, maximizing the value and retention of each customer. The need to retain customers and improve the purchasing experience has become even stronger in light of the COVID-19 pandemic and the economic instability, which requires brands to be creative and generate customer connection and loyalty in the digital space as well.
“Taking customer retention and reward solutions a big step forward”
Hartman said, “The need to retain customers and maximize their value for companies has never been more important than these days. The synergy between Levialsys’ solution and Amarsys platform enables marketers to take customer retention and reward solutions a big step further, with a better and personalized customer experience in every customer interaction with the business.”
According to Caspi, one of the founders of Loyalsys: “We are delighted to have the opportunity to become part of the Amarsis family, whose people have been partners from the very beginning in our vision of bringing innovation to the worlds of marketing and look forward to the shared future of all of us as part of the software giant.”
Ohad Hecht, CEO of Amarsys, said: “The acquisition decision came after successful business and technological cooperation between the two companies. We will continue to provide our customers with the most advanced platform on the market.”
Not SAP’s first acquisitions in Israel
As mentioned, about two weeks ago, SAP announced that it would acquire Amarsys. After the completion of the large transaction, Loyalsys and Amarsys employees in Israel will join SAP’s development centre in Israel. The acquisition of Amarsis is built on a previous purchase made by SAP in Israel: that of the Israeli startup Gigya for $350 million in cash in September 2017. The company has developed social platforms for websites. Its main product is a system for managing a user base for sites, With more than 1 billion users in total.
As far as they are concerned, the entrance to the sites is done as usual, except that the entrance is transferred to the system of Gigia, which combines the information about the user that comes from social networks with that collected in the databases of the content site itself, about its users. Before its acquisition, Gigia had about 700 customers – including Nike, Nestle, NBC, Forbes, Fox, Speedo, L’Oréal, Asus, and KLM – and in total, the company’s platform manages about 1.3 billion customer profiles on various websites. Gigia manages users’ profiles with all their online interactions. Once there is the lake, this data – SAP can make it accessible to Amarsys.
SAP has been operating in Israel since 1998 and has acquired many companies, including Shai and Reuven Agassi’s Top Tier, which it acquired in 2001 for $400 million, and Top Manage, which it acquired a year later for less than $10 million. The company employs hundreds of employees in Israel, most of them in R&D.
Company overview
| Legal Name | Loyalsys |
| Industries | E-Commerce, Marketing, Marketing Automation, Retail |
| Founder(s) | Michael Fisch, Yaniv Kaspi |
| Founded Date | Jun 1, 2018 |
| Total Funding Amount | NA |
| Investors | NA |
7. Apeiron Biologics
APEIRON Biologics, an Austrian biotech company founded by the founders of APEIRON Technology, announced yesterday that its annual general meeting had approved the demerger of its preclinical and clinical development functions into invIOs Holding AG, a fully separate entity.
InvIOs Holding AG, the holding company for APEIRON Biologics’ 100% shareholding in invIOs GmbH (invIOs), merges the operations of both APEIRON Respiratory Therapies GmbH (AResT) and invIOs GmbH. Each APEIRON Biologics AG shareholder will receive the same number of shares in invIOs Holding AG as they currently own.
InvestIOs plans to capitalize on its cell therapy platform EPiC (Enhancement Platform for Immune Cells) to develop novel immuno-oncology treatments for difficult-to-treat cancers. The company’s lead asset, APN401, is currently in clinical testing. In addition to COVID-19 and other respiratory and pulmonary indications, APN01 will be developed by ART.
Qarziba (dinutuximab beta; APN311) is marketed by Apiron Biologics and licensed to UK-based EUSA Pharma on a global basis. Apiron Biologics owns its intellectual property (IP) and license for Qarziba.
Peter Llewellyn-Davies, chief executive of invIOs, stated, “We have a highly qualified team that has extensive experience developing drugs and successfully bringing them to market. These programs will bring important new treatment options to very sick patients.”
We are grateful to our shareholders for their ongoing support as we move forward with our innovation and growth under the new group structure approved by the AGM.”By introducing this new structure, we are hoping to help invIOs gain access to funding from international life science investors and partners, thus enabling us to build out our exciting immuno-oncology pipeline to its full potential.”
Company overview
| Legal Name | Apeiron Biologics |
| Industries | Biotechnology, Life Science, Therapeutics |
| Founder(s) | Josef Penninger |
| Founded Date | 2005 |
| Total Funding Amount | $29.9M |
| Investors | European Investment Bank and Vienna Insurance Group are the most recent investors. |
8. Allcyte
The Allcyte start-up uses high-content imaging and artificial intelligence to improve precision medicine and drug development. Exscientia has acquired Allcyte
In June 2021, Exscientia is ready to spend its hard-earned cash after closing several deals worth more than $1.7 billion in 2020.
Among its first purchases? An Austrian company, Allcyte, is developing a platform for predicting the effectiveness of cancer therapies.
Using this technology, Exscientia can identify and build new drugs, send them to clinical trials, and test them on humans.
In exchange for Allcyte, Exscientia will pay €50 million in cash and ordinary shares, or about $60.6 million U.S. After the deal is completed, Exscientia’s European headquarters will move to Vienna.
By combining these two platforms, Exscientia will be able to design drug molecules based on precision medicine, which will ensure that they are more effective at targeting tumour tissues than those that are created with Exscientia alone. Also, the new platform will enable clinical trials to select patients more accurately.
Rather than using artificial or animal models to study the effects of various drugs, Allcyte’s technology uses deep learning to analyze the effects of live samples taken from a patient’s tissue.
In comparison to the patients’ original treatment plans, the AI-identified haematological cancer therapies improved progression-free survival rates significantly.
Patients receiving treatments other than those recommended by Allcyte had worse outcomes, according to a follow-up analysis.
The most disease-relevant screening platform we’ve seen, Allcyte can demonstrate to the individual patient what therapy works,” Exscientia CEO Andrew Hopkins said. With Allcyte’s platform and Exscientia’s technologies combined, we can transform how drugs are discovered and selected for patients.”
Exscientia’s drug development efforts and existing collaborations will be boosted by Allcyte’s software integration into the company’s platform.
A $50 million upfront payment was made by Exscientia to Bristol Myers Squibb last month for its drug discovery expertise. After that, another $125 million will be paid for proven success in the short term, plus ongoing milestone payments totalling at least another $1 billion should everything go well on the clinical and regulatory fronts.
As if that weren’t enough, Exscientia received another $300 million equity commitment from SoftBank’s Vision Fund 2 in April, on top of $225 million in series D funding from Bristol Myers Squibb, among others.
Company overview
| Legal Name | Allcyte |
| Industries | Biotechnology, Machine Learning, Health Diagnostics, Pharmaceutical |
| Founder(s) | Berend Snijder, Gregory Vladimer, Nikolaus Krall, Giulio Superti-Furga |
| Founded Date | 2017 |
| Total Funding Amount | $6,000,000 |
| Investors | 5 |
9. Adverity
Adverity can be used by any Microsoft environment to automate the integration and harmonization of marketing data.
Data-driven teams can transform siloed data into actionable insights with Adverity, a single source of truth for all your marketing data.
ETLs are engines that integrate marketing data from hundreds of sources (including Facebook, Google, Facebook, Linkedin, TikTok, and DSPs, as well as web analytics and CRM systems) into your analytics stack.
All of this data can be stored in any Azure destination or SQL database of your choice.
As a result of its endorsement by SAP, the Marketing Data Integration solution by Adverity, is now available on SAP Store for online purchase. Customers can become smarter enterprises by implementing SAP Endorsed Apps from SAP’s partner ecosystem. These apps are endorsed because they deliver value and deliver desired results.
According to Alexander Igelsböck, CEO of Adverity, this recognition proves Adverity’s significance to SAP customers. It is becoming more and more important for businesses to be analytically and data mature as marketing evolves, which requires data-driven marketing decisions that drive performance.”
The SAP Endorsed Apps are premium solutions that have been tested in depth and compared against benchmark results. Businesses can harmonize their data and then push it into SAP Data Warehouse Cloud with Adverity’s integration with SAP Business Technology Platform (SAP BTP).
Tom Roberts, Senior Vice President of Partner Solution Success at SAP, said ecosystem innovation is essential for SAP’s vision and delivery of the intelligent enterprise. Adverity’s solution has been endorsed as an app. Partners like Adverity can help us improve our customers’ experience and deliver innovations rapidly, easily, and with SAP-certified solutions and support.”
At SAP Store, the digital marketplace for SAP and its partners, Adverity’s Data Integration solution for marketers can be discovered and purchased. Customers have access to more than 1,800 SAP-branded and partner solutions, enabling the digital transformation of their business with real-time access to more than 1,800 SAP-related innovations.
Using Adverity, businesses can quickly and easily make insights-driven decisions. In addition to transforming siloed data into actionable insights, Adverity helps marketers across multiple channels demonstrate marketing effectiveness and ROI.
A single view of marketing and sales performance across your entire business can be achieved with Adverity’s flexible end-to-end platform by integrating data from hundreds of sources and working seamlessly with your existing tech stack. Using the platform’s powerful visualizations and proactive analytics, you can identify tangible next steps that can boost performance and drive growth in real-time. In addition to its Vienna headquarters, Adverity has offices in London and New York. Visit adverity.com for more information.
Company overview
| Legal Name | Adverity |
| Industries | Advertising, Artificial Intelligence, Analytics, Big Data, Data Integration, Data Visualization, Business Intelligence, SaaS, Software |
| Founder(s) | Alexander Igelsböck, Martin Brunthaler, Vlad Gozman, Andreas Glänzer |
| Founded Date | 2015 |
| Total Funding Amount | $46,298,685 |
| Investors | 7 |
10. Bitpanda
- The company’s founders said that market conditions forced a scaling down of Bitpanda.
- As of now, the company intends to have 730 employees. LinkedIn reports that it has just over 1,000 employees.
- It wasn’t until a certain point when more people joined that we became more effective. This was particularly true in this new market reality when coordination overheads became greater rather than lower,” Bitpanda wrote. “Now that we have looked back, we realize that our hiring speed wasn’t sustainable. My apologies.”
- Moreover, employees have been notified of the retraction of recent offers.
- In response to a market downturn and rising interest rates, crypto platforms and tech firms alike have slashed headcounts.
In a statement sent to CoinDesk, Bitpanda said, “We recognize our responsibility to our employees and their families.” Supporting their career transitions is one of our top priorities.
American dreams usually begin where? Amazon, Apple, and Google are among the largest companies of the early 21st century, all of which were started in garages. They represent the myth that you can conquer the global market even if you can’t afford to rent an office in the early days.
Along the Süd Autobahn, it is there that the most successful Austrian startup was founded, so maybe in a few years, we’ll compare it to the motorway service station where the Austrian dream began. In addition, Austria is home to Bitpanda, the country’s only unicorn startup (a million-dollar business).
Three Austrians and a German met on the motorway between Vienna and Graz in the first half of 2014. The three involved in Bitpanda met on the border between Lower Austria and Styria. After talking for over two hours, they established the company within weeks of their meeting.
Berlin, Barcelona, Dublin, Krakow, London, Madrid, Milan, and Amsterdam are among the offices of the once small startup, but Vienna remains its headquarters. Today, the company is based in the Prater, near where Demuth and Klanschek met for the first time, just a couple hundred meters away. “It was late 2013,” Klanschek recalls. It had been six months since I launched something, but I had failed. Eric was at university when I met him.”
It was virtually unheard of at the time to even hear about Bitcoin. We found buying cryptocurrencies to be time-consuming, exhausting, and risky. Mt.Gox, a rudimentary exchange that ceased trading in early 2014, was the only place to send money to Japan. Demuth and Klanschek became acquainted with Bitcoin in the online poker community, where money transfers are shared.
Company overview
| Legal Name | Bitpanda |
| Industries | Bitcoin, Cryptocurrency, Blockchain, FinTech |
| Founder(s) | Christian Trummer, Paul Klanschek, Eric Demuth |
| Founded Date | 2014 |
| Total Funding Amount | $283,013,472 |
| Investors | 6 |
Article proofread & published by Gauri Malhotra.
