Top 10 Best Indian Beverage Startups in 2025

Top 10 Best Indian Beverage Startups in 2025
India has always been a land of diverse culinary and cultural traditions, and its beverage industry is no exception.
Over the last decade, Indian Beverage Startups have emerged as significant players, offering innovative, sustainable, and health-conscious options to consumers.
These startups have not only revolutionized the domestic market but have also made a mark globally. In 2025, we see a dynamic range of Indian Beverage Startups redefining what it means to refresh and rejuvenate. Here are the top 10 Indian Beverage Startups making waves this year.
1. Paper Boat
Known for reviving traditional Indian drinks like aam panna, jaljeera, and rasam, Paper Boat has carved a niche for itself in the beverage market. Focusing on nostalgia and authenticity, this brand brings back the essence of childhood memories with every sip. Their innovative packaging and sustainable practices have kept them ahead of the competition.
- Founded: 2013
- USP: Authentic Indian flavors with a modern twist.
- Highlight in 2025: Expansion into international markets, particularly in the US and Europe, with new flavors inspired by regional cuisines.
2. Raw Pressery
A pioneer in the cold-pressed juice segment, Raw Pressery offers beverages made from fresh, natural ingredients without added sugars or preservatives. With the growing focus on health and wellness, this Mumbai-based startup has become a favorite among fitness enthusiasts.
- Founded: 2013
- USP: 100% natural cold-pressed juices and detox cleanses.
- Highlight in 2025: Introduction of functional beverages like protein-infused juices and immunity-boosting shots.
3. Sleepy Owl Coffee
For coffee lovers, Sleepy Owl Coffee has been a game-changer. This Delhi-based startup has revolutionized the way Indians consume coffee, offering ready-to-drink cold brews, ground coffee, and easy-to-use brew bags.
- Founded: 2016
- USP: Convenient, premium-quality coffee options for the on-the-go consumer.
- Highlight in 2025: Launch of a new range of plant-based coffee creamers and eco-friendly packaging.
4. Blue Tokai Coffee Roasters
Another strong contender in the Indian coffee scene, Blue Tokai Coffee Roasters focuses on sourcing high-quality beans directly from Indian coffee estates. The brand emphasizes transparency, freshness, and sustainability.
- Founded: 2012
- USP: Farm-to-cup coffee experience.
- Highlight in 2025: Introduction of subscription-based coffee services and AI-driven personalization for coffee lovers.
5. Storia Foods & Beverages
Storia is all about innovation and health. Their range includes shakes, juices, and coconut water, all of which are preservative-free and made with natural ingredients. The brand caters to a wide audience with its delicious and wholesome products.
- Founded: 2017
- USP: Nutritional value combined with great taste.
- Highlight in 2025: Launch of plant-based milk alternatives and a focus on exports.
6. Pintola Peanut Butter
While traditionally not a “beverage” brand, Pintola has stepped into the beverage space with its innovative nut-based smoothies and protein drinks. Known for its high-quality peanut butter, Pintola’s move into the beverage industry is a natural progression.
- Founded: 2012
- USP: High-protein, nut-based beverages for fitness enthusiasts.
- Highlight in 2025: Collaboration with fitness brands to create customized beverage solutions.
7. Happilo
Primarily recognized for its range of healthy snacks, Happilo has ventured into the beverage market with its line of fruit and nut-based drinks. With a focus on healthy living, their products are free from artificial flavors and additives.
- Founded: 2016
- USP: Healthy, nutty beverages that cater to the health-conscious.
- Highlight in 2025: Introduction of superfood-infused drinks like chia seed and goji berry smoothies.
8. Svami
For those who love premium mixers for cocktails, Svami is the go-to brand. This Mumbai-based startup has gained a loyal customer base with its range of tonic waters, ginger ales, and other mixers.
- Founded: 2018
- USP: High-quality mixers for a sophisticated drinking experience.
- Highlight in 2025: Expansion into non-alcoholic beverages with botanical infusions.
9. Boheco Life
Boheco Life is a trailblazer in the cannabis-based beverage industry in India. Leveraging the health benefits of hemp, this startup offers hemp-infused teas, smoothies, and health shots that cater to the wellness market.
- Founded: 2013
- USP: Pioneering hemp-based wellness beverages in India.
- Highlight in 2025: Launch of CBD-infused drinks for stress relief and relaxation.
10. Zomato Beverages
A surprising entrant, Zomato has diversified into the beverage market with its ready-to-drink offerings. Their focus is on delivering affordable, high-quality beverages directly to consumers through their platform.
- Founded: 2008 (Zomato); 2024 (Beverage division)
- USP: Seamless delivery of affordable beverages.
- Highlight in 2025: Collaboration with local Indian Beverage Startups to expand their portfolio.
What Makes Indian Beverage Startups Stand Out in 2025?
- Innovation in Flavors: From regional delicacies to international trends, Indian Beverage Startups are offering unique flavor profiles to cater to a diverse audience.
- Health and Wellness Focus: The post-pandemic era has driven consumers toward healthier choices, and startups are meeting this demand with low-calorie, organic, and functional beverages.
- Sustainability: Eco-friendly packaging and ethical sourcing have become the norm, making these startups more appealing to environmentally conscious consumers.
- Technology Integration: From AI-based personalization to subscription services, technology is helping these brands offer a seamless customer experience.
- Global Ambitions: Many Indian Beverage Startups are now expanding beyond the Indian market, showcasing the potential of Indian brands on the global stage.
The Future of Indian Beverage Startups
The Indian beverage market is evolving rapidly, driven by changing consumer preferences and innovative startups. In 2025, Indian Beverage Startups are not just quenching thirst but also addressing health concerns, promoting sustainability, and creating unique experiences. As these brands continue to grow and innovate, the future looks promising for the industry and the consumers alike.