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Top 10 Best Indian Snack Brands in 2025

Top 10 Best Indian Snack Brands in 2025

India’s love affair with snacks is as diverse as its culture. From spicy and tangy flavors to sweet and savory combinations, the snack industry has evolved to cater to every palate. As we step into 2025, several snack brands have not only become household names but have also redefined snacking by offering innovative products that balance tradition with modernity. Here, we explore the top 10 India snack brands that have captured the hearts of millions this year.


1. Haldiram’s

No list of top Indian snack brands would be complete without mentioning Haldiram’s. Known for its extensive range of traditional Indian snacks like bhujia, namkeen, and soan papdi, Haldiram’s continues to dominate the market in 2025. With its commitment to quality and taste, the brand has expanded globally and offers innovative packaging for convenience. Haldiram’s ready-to-eat meals and fusion snacks have further cemented its position as a leader in the snack industry.


2. Bikaji Foods

Bikaji Foods is another well-known brand that specializes in traditional Indian snacks. The brand’s signature offerings, such as bhujia, papad, and rasgulla, resonate deeply with Indian households.

bikaji foods

In 2025, Bikaji has diversified its portfolio with healthier snack options, such as baked namkeen and millet-based products, targeting health-conscious consumers while retaining its authentic taste.


3. Balaji Wafers

Balaji Wafers has grown from a regional brand to a national favorite. Known for its high-quality potato chips and namkeen, Balaji has successfully kept up with changing consumer preferences. This year, the brand introduced a range of exotic flavors inspired by global cuisines, making it a go-to choice for young snack lovers.


4. Kurkure

A product of PepsiCo India, Kurkure has carved a niche for itself with its unique blend of spices and crunchiness. In 2025, Kurkure remains one of the top snack brands in India, offering a variety of innovative flavors like peri-peri, cheesy masala, and green chutney. Its “No Added Preservatives” campaign has also struck a chord with health-conscious consumers.


5. ITC’s Bingo!

Bingo! by ITC is celebrated for its quirky advertisements and innovative snack options. With flavors that cater to diverse tastes, Bingo! continues to attract consumers of all ages.

Bingo! by ITC Limited

This year, the brand expanded its portfolio to include healthier alternatives like baked chips and multigrain snacks, ensuring it stays relevant in the competitive India snack brands market.


6. Prataap Snacks

Prataap Snacks, the parent company of Yellow Diamond, has seen significant growth in recent years. Known for its innovative and affordable products, Yellow Diamond offers a wide variety of snacks, including chips, namkeen, and extruded snacks. In 2025, the brand’s focus on regional flavors and innovative packaging has kept it ahead in the game.


7. Parle Products

While Parle is primarily known for its biscuits, its snack offerings, such as Parle’s wafers and namkeen, have gained immense popularity. The brand’s affordability and consistent quality make it a favorite among consumers. Parle’s entry into the premium snack segment with unique flavors and healthier options has further solidified its position as a top player in the market.


8. Lays

Lays, another product of PepsiCo India, remains synonymous with potato chips in the country. Known for its wide range of flavors like Magic Masala and Spanish Tomato Tango, Lays has a strong foothold in the Indian market. In 2025, the brand introduced limited-edition regional flavors, celebrating India’s rich culinary diversity.


9. Too Yumm!

Yumm Snacks

Too Yumm! has redefined snacking by offering guilt-free options that do not compromise on taste. With products like baked chips, multigrain pops, and roasted namkeen, the brand has positioned itself as a healthier alternative in the Indian snack industry. In 2025, its partnership with fitness influencers and innovative marketing campaigns have made it a preferred choice for health-conscious millennials.


10. Cornitos

Cornitos has emerged as a leading brand in the premium snack segment, specializing in nacho crisps, roasted nuts, and seeds. The brand’s commitment to using high-quality ingredients and offering unique flavors like Thai Sweet Chili and Sizzlin’ Jalapeño has made it a favorite among urban consumers. Cornitos’ focus on healthier options, such as gluten-free and non-GMO products, has further enhanced its appeal.


Trends Shaping the Indian Snack Industry in 2025

The success of these India snack brands can be attributed to several key trends that have emerged in recent years:

  1. Health-Conscious Snacking: Consumers are increasingly opting for snacks that are low in calories, free from artificial preservatives, and made with wholesome ingredients. Brands like Too Yumm! and Cornitos have capitalized on this trend.
  2. Fusion and Regional Flavors: Indian snack brands are blending traditional flavors with modern twists. For instance, Lays’ regional flavor series and Bikaji’s focus on authentic Rajasthani snacks cater to diverse tastes.
  3. Sustainable Packaging: With growing awareness of environmental issues, several brands are adopting eco-friendly and biodegradable packaging solutions.
  4. Premiumization: Brands like Cornitos and ITC’s Bingo! are entering the premium snack segment, offering high-quality products with innovative flavors.
  5. E-commerce Boom: The rise of online grocery platforms has made it easier for consumers to access their favorite snacks. Most of the top India snack brands now have a robust online presence, offering exclusive discounts and subscription models.

Conclusion

The Indian snack industry in 2025 is thriving, thanks to the innovative approaches of leading brands. From traditional offerings by Haldiram’s and Bikaji to health-focused options by Too Yumm! and Cornitos, there’s something for everyone in the diverse world of Indian snacks. As consumer preferences continue to evolve, these India snack brands are well-positioned to meet the demand for taste, quality, and innovation.

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